Vice President of Marketing

Kevin Brooks brings over 18 years of software marketing experience to TrueDemand. As vice president of marketing, he is responsible for the company’s marketing strategy and operations. Prior to TrueDemand, Kevin was vice president of marketing for Apexon, a provider of on-demand supply management solutions for manufacturers that was named a “company to watch” by the editors of Managing Automation Magazine. Kevin also spent six years at Ariba, Inc., where he led global marketing efforts to build and grow the “spend management” solutions category, including co-founding Spend Matters, an industry-leading blog, and directing strategic corporate marketing programs, sales messaging, executive communications, global public relations, analyst relations, and advertising. Prior to Ariba, Kevin held senior marketing positions at Automatic Data Processing (ADP). He received his Bachelor of Arts degree from Macalester College, where he also delivered the commencement address for his graduating class.